Signals In Practice
The Work That Worked
Signals show up in every kind of business: enterprise, regional, or founder-led. What sets us apart is turning them into strategy that scales, so clarity becomes your competitive edge no matter your size. The constant? Big outcomes from one firm built on clarity.
These case studies show how we helped others cut through noise, earn trust, and move forward with confidence. Clarity isn’t just a philosophy, it’s measurable in outcomes.
The Highlights: From Enterprise to Founder-Led
Signals in Growth
Signals in Transformation
Signals in Transformation
A leadership coaching firm needed clarity to cut through a crowded market. Signals& sharpened positioning, codified a signature methodology, and created a market-ready narrative.
The result: a distinct brand voice that elevates credibility, differentiates from competitors, and resonates with executives seeking transformation.
Signals in Transformation
Signals in Transformation
Signals in Transformation
When a national distributor went through restructurings, leadership changes, and industry upheaval, we built its first brand and communications function from the ground up. The work transformed noise into alignment, sustaining trust with employees, customers, and partners.
The result: brand awareness up 34 points, preference up 13 points, and resilience proven even in crisis.
Signals in Craftsmanship
Signals in Transformation
Signals in Craftsmanship
A family-owned remodeling business had trust and referrals but no clear brand. Signals& translated craftsmanship and care into a visible identity, updating messaging, digital presence, and customer engagement.
The result: an invisible reputation became a story customers could see, share, and return to.
Case Studies: Behind the Highlights
Signals at Every Scale. One Firm, Big Results.
Each case study is available as a detailed PDF, showing how we helped billion-dollar enterprises to family-owned businesses cut through noise, align their brand, and move their brand forward. Their stories are different, but the throughline is the same: when signals become strategy, the work works.
Clarity doesn’t wait for the perfect moment. It begins with the first signal you notice.
Signals&
Signal Spotting in 10 Minutes
Not every signal needs a full case study. Signal Briefs are short, insight-packed snapshots designed to spotlight emerging signals, risks, and opportunities. giving you a feel for how we work and what happens when noise gets turned into strategy.
Signal Brief™ Template
The Signal Brief™ is for clarity on the go. They distill complex challenges into sharp insights you can act on.
Download our free template to try the process yourself and keep scrolling to explore our completed briefs.
Explore Our Signal Briefs
Signal Brief™: AI Is Rewriting the Org Chart
Start with a Pulse Check
Get Your Clarity Score → Quick self-assessment, powerful insight.
This quick self-assessment helps you see where you and your team stand across the three elements of the Signals Framework™: Signal, Structure, and Scale. Together, they form the foundation of an effective brand and communications strategy.
Self-Assessment (pdf)
DownloadThe first signal is always the hardest to hear.
Clarity starts small: one signal, one conversation, one step forward. The Signal Session™ gives us the chance to explore your priorities together and uncover where your work can make the biggest impact. Let’s find your signal together.
Behind every breakthrough is a signal waiting to be heard.
Start with a Signal. Let's Talk.
See the signals. Cut the noise.
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